The primary responsibility for the Web Content Strategist is to develop and implement content strategy for Tarleton websites, which includes information architecture, writing style, SEO, content reuse, web analytics research, user testing, UX, and metadata development.
This position must:
- Train, inform, and engage web site constituents on content strategy and best practices.
- Mentor and work closely with student employees, which includes assigning web updates and tasks, identifying student employee strengths to maximize productivity, monitoring task progress, and providing feedback on content strategy.
- Ensure adherence of web content to style guides, branding guides, accessibility and copyright laws, TAMU System/THECB /State specifications.
- Identify opportunities for writing/editing content for the web, optimize print copy for the web, provide web writing expertise to the university community.
The Web Services team is creative and highly collaborative. Full-time employees enjoy a private office, convertible stand/sit desk, many restaurants within short walking distance, wellness initiatives/benefits, and more.
Tarleton State University, a member of The Texas A&M University System, provides a student-focused, value-driven educational experience marked by academic innovation and exemplary service, and dedicated to transforming students into tomorrow’s professional leaders. With campuses in Stephenville, Fort Worth, Waco, Midlothian and online, Tarleton engages with its communities to provide real-world learning experiences and to address societal needs while maintaining its core values of integrity, leadership, tradition, civility, excellence and service.
Tarleton State University is an Equal Opportunity/Affirmative Action/Veterans/Disability Employer. As a member of The Texas A&M System, Tarleton will provide equal opportunity for employment to all persons regardless of race, color, sex, religion, national origin, age, disability, genetic information, veteran status, sexual orientation or gender identity and will strive to achieve full and equal employment opportunity through The Texas A&M System.
Apply online at https://jobs.tarleton.edu/postings/5248